09/26/2005 07:59:00 AM
Always keen to be on the cutting edge, sports lifestyle brand Puma helped put together a short film on NYC bicycling messengers and their racing scene. Instead of just putting their name on someone else's film, Puma sponsored a team, the races and used the film to document the efforts of Alfred Bobe, co-captain of the Puma team.

The film is available on DVD for free.

If you want to see it on the big screen, it's playing at San Francisco's Bike Film Festival on Saturday October 8th.
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