seeing sport differently

02/20/2006 11:14:00 AM
Now more and more HD TVs are making their way into America's living rooms and the leading adopters of the technology is sports programming. ABC's 2006 Superbowl was a tech fest with dozens of different cameras and a broadcast in experience that felt close to being there.

For the few of you that are watching, NBC's coverage of the Winter Olympics has been spectacular. Again, it has employed a veritable army of tech equipment and personnel to make it happen.

Sports are an interesting thing to the viewer the action is fluid and sometimes even hard to keep up with, as games turn on events that happen in a fraction of a second. That's where the slow motion replay comes in, but even this has gotten more sophisticated.

At the Superbowl, ABC were testing and using a new Sony camera that slows down the action by 75%, it's a bit of an improvement on last year's cameras. According to an ABC tech "You see the rotation of the ball. You see 30 percent more frames in your view. You can slow it down to a smoother picture."

This means many of us are now seeing our sport differently. This improved technology might explain the 5% increase in ratings for this year's Superbowl, but more importantly, it could also help improve the image of athletes, as thanks to slow mo and HD, more of us will begin to appreciate just to tough it is to be a world class athlete.



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