Results for articles with tag 'landshare' (1 total)
01/06/2009 02:12:30 PM 
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The idea is the brainchild of Hugh Fearnley-Whittingstall who's famous in Britain for his River Cottage cooking shows.
It's an idea that seems very timely and one that's an ambitious game changer.
No idea seems to exist without any brand involvement, Channel 4 who produces the River Cottage series seem to be the only ones behind the idea.
It's a great example of a big idea that a brand or agency could have got behind and created. Instead of mere talk, this is all about action and change that could make a difference.
We need more of this type of thinking in 09
Posted by Ed Cotton
Articles for tag landshare (1 total).