artist attacks oil companies with ads

Influx Insights — 2008-10-18T20:52:14Z

Artist Donny Miller is using advertising to attack oil companies, who seem to be everyone's enemy these days, despite the recent decline in gas prices.

Mr. Miller has created his own ads and posts them up around the gas stations belonging to oil companies. Obviously, these posters aren't going to stay up long, but if you film them and circulate the video around, you've made sure your message gets noticed.

Gas Signs Truth in Advertising. from Donny Miller on Vimeo.

The whole pass along and share phenom with the web has given artists a whole new medium to get their ideas across to a broad cross section of the population. For the oil companies, what might have been just been tomorrow's trash at their gas stations, becomes a little bit more of an annoyance.

Via Supertouch

Posted by Ed Cotton

oil companies efforts are failing to change public opinion and airlines are in image freefall

Influx Insights — 2007-09-03T21:49:19Z

US consumers don’t appear to hold positive views of many industries, according to the findings from a Harris Poll conducted in July 2007.

Looking at the period 1997-2007 the only categories to show positive growth were- hospitals, banks and car manufacturers. Those with some work to do on their image included the obvious candidates; health insurers, and tobacco companies.

Oil companies, always the category the public loves to hate, are still hurting despite the efforts of PR and advertising to turn things around.

Most surprising was the performance of airlines, who've experienced a 40 point decline since 1997.

The category was the subject of last week's Business Week cover story that suggested things are unlikely to get better anytime soon.

And if you think the Summer from Hell is over, fasten your seat belt. The FAA predicts 1 billion passengers a year will take to the skies by 2015, a 36% increase from the current level. FAA officials say this year's Labor Day crunch could become an everyday flying fiasco within eight years, costing America's economy $22 billion annually.

Posted by Ed Cotton

Influx Insights Tag Feed: oilcompanies

artist attacks oil companies with ads

oil companies efforts are failing to change public opinion and airlines are in image freefall